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FDA Issues Novo Untitled Letter for Apple-Inspired Ozempic Ad
Pharmaceutical Regulation

FDA Issues Novo Untitled Letter for Apple-Inspired Ozempic Ad

Novo Nordisk has received a second FDA untitled letter in weeks, this time targeting an Ozempic digital ad that parodies Apple's 'Get a Mac' campaign with actors Justin Long and John Hodgman. The regulator cites misleading presentations of Ozempic's indications and unsubstantiated superiority claims over other GLP-1s. Understand the concerns and what it means for patients seeking accurate information on these therapies.

Shotlee··5 min read