Tom Brady's Pivot to Business Leadership
Tom Brady, one of the NFL's greatest quarterbacks with seven Super Bowl wins and five MVP awards, has channeled his competitive drive into business. After retiring, he invests in dozens of companies across sports, wellness, and more. His net worth stands at an estimated $530 million, per Forbes.
Entry into GLP-1 Medications
Brady recently became Chief Wellness Officer at eMed Population Health, a digital health firm specializing in GLP-1 medications. These drugs, including Wegovy (semaglutide) for weight loss and Zepbound (tirzepatide) for diabetes and obesity, have surged in popularity.
Brady emphasizes eMed's mission to improve population health through scalable GLP-1 care for workforces. "These are game-changing drugs if paired with clinical guidance," he stated. For users, tools like apps that track GLP-1 doses—such as Shotlee—support adherence and monitoring.
Sports Team Ownership Stakes
Brady maintains strong ties to sports with minority ownership in Las Vegas teams. He owns stakes in the NFL's Las Vegas Raiders (5%) and WNBA's Las Vegas Aces.
- Raiders deal finalized in 2023; amount undisclosed.
- Aces investment followed a 2022 game, impressed by women's basketball growth, per owner Mark Davis.
He also founded the Las Vegas Night Owls pickleball team in 2022, capitalizing on America's fastest-growing sport, according to a 2025 Sports & Fitness Industry study. In 2023, Brady acquired a 3.3% stake in English soccer club Birmingham City.
"I've got a lot to learn... but I do know a few things about winning," Brady told ESPN.
Fashion and Wellness Brands
Brady's sportswear brand, Brady Brand Clothing, launched in 2022 and merged with NOBULL in 2024, making him a major shareholder. Under NOBULL is TB12, his 2013 co-founded wellness brand offering plant-based protein powders and electrolyte supplements.
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This aligns with the $1.8 trillion U.S. wellness industry, where GLP-1 medications play a key role in weight management.
Broadcasting and Media Ventures
In 2022, Brady signed a 10-year, $375 million Fox Sports deal—the largest in sportscasting history. He un-retired briefly but now analyzes games with Kevin Burkhardt, under restrictions due to Raiders ownership.
His 199 Productions develops sports content, including Emmy-winning "Man in the Arena" and Netflix's "The Greatest Roast of All Time: Tom Brady."
Other Investments and Endorsements
Brady co-founded NFT platform Autograph in 2021, which pivoted post-market crash and merged with Future in 2025. He holds a 50% stake in sports card retailer CardVault by Tom Brady.
Endorsements include Hertz for electric and used cars, with Executive VP Jeff Adams praising his MVP status in the used car market.
